How to Write Mission, Vision, and Values Statements
Writing a mission, vision, and values statement is an important step in defining your organization's purpose, goals, and beliefs. Here are some steps to help you write these statements:
Mission statement: This statement defines your organization's purpose, what you do, and who you serve. Start by answering the following questions: What is the main goal of your organization? What products or services do you offer? Who are your target customers?
Vision statement: This statement outlines your organization's aspirations and long-term goals. Consider what you want your organization to achieve in the future and how you want to impact your industry or community.
Values statement: This statement defines your organization's core beliefs, principles, and ethics. Think about what your organization stands for, what values are important to you, and how you want to operate.
When writing these statements, keep the following tips in mind:
Keep them clear and concise.
Use simple language and avoid jargon.
Make them memorable and inspiring.
Involve your team in the process to ensure buy-in and alignment.
Review and update them regularly to ensure they remain relevant and aligned with your organization's goals.
By following these steps and tips, you can develop a mission, vision, and values statement that articulates your organization's purpose, goals, and beliefs.
